Ask Mr Kipling

Mr Kipling is often asked about his exceedingly good cakes and slices. You'll find some answers to common questions below. Alternatively, you can contact us using the link on the menu, above.

Can Mr Kipling cakes be frozen?

Mr Kipling cakes are at their best when eaten within their use by date and therefore we do not recommend freezing.    

Can Mr Kipling donate products for my event?

We know our cakes are exceedingly good and therefore we get a lot of requests for products or sponsorship opportunities. Unfortunately, on most occasions we aren’t able to help due to the high numbers of requests but we commit to reviewing every request separately and will help where we can. If you have a request for us, please use the form in the Contact Us section of this site detailing your request.

Is Mr Kipling suitable for a nut allergy sufferer?

Mr Kipling produces a range of products which include nuts as part of their ingredients, namely our Battenberg range, the following slices: Almond, Carrot and Walnut, and some ‘seasonal’ products such as Stollen and Christmas and Easter marzipan slices, as well as the Cherry Bakewells and Bakewell Tarts.

We also include a "May contain nuts" statement on our wider range of Mr Kipling cake products as we cannot guarantee the absence of nuts owing to our product range and manufacturing methods.

This advice covers almonds and walnuts which we use as ingredients in other Mr Kipling products. Whilst we strictly control their use and segregation within our bakeries, we still believe it appropriate to communicate the use of these nuts to our consumers.

Peanuts are a separate allergen. Please see our FAQ entry for a peanut allergy sufferer.

Is Mr Kipling suitable for a peanut allergy sufferer?

We can confirm that our Mr Kipling are produced at bakeries that do not handle peanuts.

Nuts are a separate allergen to peanuts. Please see our FAQ for a nut allergy sufferer.

What Mr Kipling products are suitable for a vegetarian diet?

The following Mr Kipling products are suitable for a vegetarian diet:-  

Please always check the label to ensure these remain suitable for your diet as recipes and manufacturing methods can change and the label will carry the most up to date information.


Mr Kipling After Dinner Mint Fancies 
Mr Kipling Chocolate & Orange Fancies 

Mr Kipling Signature Deluxe Millionaire Whirls
Mr Kipling Viennese Whirls


Mr Kipling Bakewell Tart
Mr Kipling Jam Tarts
Mr Kipling Manor House Cake

Mr Kipling Treacle Tart 
​Mr Kipling Trifle Bakewells


Mr Kipling Almond Slices
Mr Kipling Bakewell Slices
Mr Kipling Carrot Cake Slices
Mr Kipling Choc Chip Slices 
Mr Kipling Chocolate Slices

Mr Kipling Country Slices
Mr Kipling Lemon Layered Slices 
Mr Kipling Lemon Slices
Mr Kipling Victoria Slices


Mr Kipling Bramley Apple & Blackcurrant Pies 
Mr Kipling Bramley Apple Pies
Mr Kipling Chocolate Tarts
Mr Kipling Fruit Pie Selection 

Mr Kipling Mini Bakewells Selection
Mr Kipling Mini Chocolate Tart Selection
Mr Kipling Mini Fruit Pie Selection
Mr Kipling Mini Sponge Tarts


Mr Kipling Golden Syrup Sponge Puddings
Mr Kipling Lemon Sponge Puddings

Mr Kipling Sticky Toffee Sponge Puddings


Mr Kipling Dragon Vanilla Flavour Icing 400g 
Mr Kipling Llama Caramel Flavour Cake Mix 400g
Mr Kipling Llama Vanilla Flavour Icing 400g
Mr Kipling Space Chocolate Cake Mix 400g

Mr Kipling Space Vanilla Flavour Icing 400g
Mr Kipling Zingy Lemon Cake Mix 400g
Mr Kipling Zingy Lemon Flavour Icing 400g
Mr Kipling Unicorn Vanilla Flavouring Icing 400g

Where can I find nutrition information for a certain cake?

Nutritional information can be found on all our packaging in both a per 100g and per portion format. We’ve also started to include colour-coded or “traffic light” labelling on the front of every pack to provide you with even more information to make the right choice about treating yourself and your family.

You can also find nutritional information by selecting specific products from the "Range" menu on this website.

What eggs do you use in your cakes?

We made the decision in 2015 to transition from free range to barn eggs so that we could continue providing good value for money for our customers. In making this decision, it was important to us that we maintained welfare standards above those held by our major competitors. As such, we remain consistent with our commitment to Compassion in World Farming to use only cage-free eggs. 

All of the egg ingredients we buy are certified to meet the barn egg standards set by the Association for Controlled Alternative Animal Husbandry, one of the leading European certification bodies for alternative hen rearing systems.

These standards are broad ranging and ensure for example that hens are able to use the entire henhouse at all times, nests are always available, there is sizeable scratching and perch areas, as well as plenty of natural light and only natural materials are used inside the hen housing. We also require that our suppliers do not use harmful welfare practices. 

We understand and accept that some consumers would prefer the use of free range eggs and so we do always keep this under review, whilst maintaining our great value products and commitment to cage-free eggs.

We take our responsibilities very seriously, and we document them in detail on the website of our parent company, Premier Foods Group Limited, which can be found here.

Where can I find Mr Kipling cakes?

Our range of pies, cakes, slices, and tarts can be found in most major supermarkets, but if you can't find your favourite product then give our customer careline a ring on 0800 022 3393 or contact us using the form in the Contact Us section of this site. 

Do your cakes contain palm oil?

We are pleased to confirm that the limited quantities of palm oil we buy are all from certified sustainable sources that avoid damaging the tropical rainforest and biodiversity of South East Asia. This is assured through meeting standards set by the Roundtable for Sustainable Palm Oil (RSPO) and through independent certification of our manufacturing facilities.

How do I work for Mr Kipling?

So you want to be a cake maker?

All our jobs are advertised at

Mr Kipling and sugar

Over the past few years we have engaged with Public Health England's Sugar reduction programme and we continue to invest resources in reducing sugar where possible without compromising on taste and quality.

What charities does Mr Kipling support?

Mr Kipling is committed to supporting the charities of the Premier Foods Group Limited. These will change from time to time, and more information about this can be found here.

In addition, our office and manufacturing sites also support various charities and initiatives in their local areas.

Why don't you use years on Best Before dates?

Where products have a relatively short shelf life (under 3 months), it is sufficient under the food regulations to state just the day and month in the "Best Before" panel.